Hey, it's Tim here...
Want more leads? Stop asking for favors and start solving problems.
Lead generation isn’t about convincing—it’s about helping.
Solve a real problem first, and the leads will follow.
That’s why tiny projects—small, useful solutions—work so well. They build trust quickly and show you can deliver real value.
What’s a Tiny Project?
A tiny project is a focused, easy-to-create solution for a specific problem your audience faces.
Here are some examples:
- SimplePub: A simple 3-step guide to publishing content online.
- Direct Marketing Secrets & Principles: Direct-response resources & secrets.
- Online Business Blueprint: A short guide to starting an online business.
- FreeLG.com: Start Capturing Leads in 5 Minutes or Less—For Free!
- JustHitReply.com: Make it easy to connect with you.
- SecretPLR.com: The Dirty Secret of PLR: Why Shortcuts Lead to Dead Ends.
- 1 Email, Every Day (1eed.com): Click. Send. Cash-In. Very simple & ultra profitable.
- Video Breakdown: Alex Hormozi's 13 Years of Marketing Wisdom
- The Automatic Lead Machine: Generate Leads 24/7 with One Simple, Short Book
Tiny projects are valuable because they’re easy to digest and immediately useful.
Why Tiny Projects Work for Lead Generation
Typical lead generation asks for something first—an email, a sign-up.
But people are tired of giving before they get.
Tiny projects flip this script by giving value first.
Here’s why they work:
- Instant Trust: By delivering real value upfront, you prove your worth immediately.
- Value Before Asking: Instead of “sign up to get this,” it’s “here’s something useful.” People trust you more when you lead with help.
- Natural Opt-Ins: After receiving value, opting in feels like a logical next step.
- Low Cost, Big Impact: Tiny projects are quick to create but highly effective at building loyalty.
How to Use Tiny Projects for Leads
- Find a Small Problem: Identify one specific issue your audience struggles with.
- Create a Simple Solution: Make it actionable—a checklist, mini-guide, or tool they can use immediately.
- Invite the Next Step: Offer more help after they’ve seen what you can do. This is where opt-ins shine.
Ready for a Reliable Lead Generation System?
Tiny projects are a great start, but if you want something robust, evergreen, and truly scalable, check out my new book:
The Automatic Lead Machine: Generate Leads 24/7 With One Simple, Short Book.
Learn how to create an asset-based lead generation system that lasts for years.
Best,
Tim